![]() ![]() My first thought was that, since this was an Earth Day fundraiser, the charity should be one that benefits, well… the Earth! My second thought was that I wanted to ensure that the organization that received the money was a reputable one–an organization known for being good stewards of the funds they received. When Planet’s Employee Experience Manager Julie Kuschke suggested that, since this fundraising endeavor was my idea, perhaps I should find our perfect beneficiary, I began the exciting search in earnest. And even more important, we also needed to pick the ideal organization to be the beneficiary of the proceeds. As a Public Benefit Corporation, our stated purpose is “to accelerate humanity toward a more sustainable, secure, and prosperous world, by illuminating environmental and social change.” For our internal Earth Day fundraising event, we wanted to ensure that we were embodying our values as we considered partners.įor the event, I worked with other Planeteers to create custom LEGO designs, celebrating our satellites, that would be sold internally to our employees. We, Planeteers, are pretty serious about our love for the Earth, our enthusiasm for education, and our commitment to human well-being on this planet.
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